I have written everything from taglines, ad copy, blog posts, articles & op-eds, press releases, website copy, corporate messaging & communications, and TV and radio commercial scripts. I am fully familiar with SEO best practices.
Think it’s time to ban elephant riding in Thailand? Not so fast
A policy op-ed focused on persuasion through compromise and middle-way solutions
Heineken Mission Statement
I scripted this video to help convey the Heineken Mission statement in a more accessible way to internal and external stakeholders
Thailand’s wildlife is thriving in shutdown, but maybe not for long
An op-ed style piece in a well-known online news magazine
Mission/Vision/Values & corporate messaging for Heineken Myanmar
I wrote messaging and positioning for Heineken's new Myanmar brewery. The copy had to follow all Heineken International standards while conveying a unique message for media, stakeholders and employees in this emerging market.
Travel list article for Matador Network
An SEO-optimized list article written for Matador Network, a publisher with millions of monthly readers. A good example of writing engaging, search-friendly content for a major digital publication.
Guest blog post for SEO
A guest blog post I got published on a site with high domain authority. This piece earned a backlink to the home page, as well as a few others to specific pages with keywords in the anchor text.
How to blog consistently and write even when you think you can’t
An SEO-optimized blog post for a SaaS startup.